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The Great GIF – JIF Debate
As someone firmly in the “hard g” camp, this debate is near and dear to my heart. I saw someone on twitter once say that God himself could come down and say it’s pronounced “Jif” and he would just say… I’ll take that into consideration Jod.
The debate really stems from the fact that the person who created the graphics format says it’s pronounced “Jif” However, it’s an acronym for GRAPHICS Interchange Format. The G in graphics is a HARD G. Hence the shortened acronym should be GIF (with a hard G).
Well, today one of those amazing feats of marketing genius has arrived, and it’s pretty fantastic. Now that it’s here, I’m actually a little surprised it took so long to happen.
The peanut butter making company JIF created a marketing campaign complaining about the people who pronounce GIF JIF. The company partnered with GIPHY, an amazing online resource of TONS of GIF’s to bring this debate to light.
JIF is even selling a limited edition peanut butter jar with one side of the label defining GIF, and the other side of the label being standard saying JIF (Creamy Peanut Butter). Obviously I placed my order first thing in the morning as soon as I saw the website. I’m really glad that I did because they are completely sold out now!
Jif has even created some of their own GIFs to mark the occasion.
So, join in the debate with the hashtag #JIFvsGIF and make your opinion known! That is unless you are team soft G, then just keep your wrong opinions to yourself.
How Tech Can Help With Grammar
I know many people will say that technology is ruining grammar, and that can absolutely be true. Really I blame T9 texting. When it took 4 key presses to get to a capital T, proper punctuation and grammar kinda flew out the window. It’s also possible that tech can help with grammar.
These days we are blessed with full keyboards on our smartphones, so there is no longer the excuse to have poor grammar and zero punctuation. However, to help you out, if you weren’t paying attention in English class, there are a few tech tools out there that can help you improve your grammar.
Grammarly
The best tool out there is Grammarly. You can install an app on your computer or use the Grammarly extension for Chrome. It will automatically start checking anything you type for Grammar mistakes. Typing an update in Facebook, Grammarly will check. Are you writing an email in your Gmail account? It will check it. Writing a blog post? Grammarly has saved me MANY times.
The Chrome extension even works inside Google Docs now too. Really when it’s automatically checking everything you write, there really is no excuse for poor Grammar. If you don’t have the extension or application, you can always paste what you are trying to write in their online checker.
Grammarly can even help on your smartphone as well! The app you install on your phone is actually a keyboard replacement. You use Grammarly’s keyboard as your typing application and it will help you correct your grammar as you type, no matter where you are typing.
Hemingway Editor
If you are wanting to take your writing to another level, the Hemingway Editor can give you a lot of insight into your writing and Grammar. This one won’t just check for the most basic grammar, it will check for difficulty reading or the use of a passive voice. If you are trying to reach a specific audience or just want to make sure your writing is easy to understand, this is a great option for you.
Use an app to brush up on your grammar skills
There are quite a few apps that can help test your knowledge of English grammar rules. My favorite is called Learn English Grammar. The app has quizzes, exercises, and lessons to help you keep your grammar skills sharp. You might even learn some new rules that you didn’t know before! It will also help you correct some of the mistakes you have been making your entire life.
Stay updated
While most grammar rules don’t change, things do happen with the English language that can change meanings. Staying updated with the latest grammar tips can be incredibly helpful when you are writing. I love listening to the Grammar Girl podcast. Not only is she entertaining, but she has really quick episodes that promise to help improve your writing.
If you aren’t a fan of her style though, there are plenty of grammar blogs and podcasts that you might find you enjoy. Do a Google search for either. If you prefer podcasts, look for Grammar podcasts, and if you like to read instead, search for Grammar blogs. I’m sure you will be able to find one that fits your style.
Make it a conscious decision to use proper grammar and spelling
While I know sometimes it can be faster to type u instead of you, don’t do it! As you make an effort to use proper grammar in your everyday texts and communications, it will continue to get easier when you need to have good grammar. Don’t take the easy way out. Then when you do have a professional letter or email to write, good grammar will just come naturally.
Don’t be the person that created this sign… just, please…
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